Verified human traffic, proven not guessed.
Most tools guess whether traffic was a bot. 5arz will hand you signed proof a real person was there — one credential per impression or action.
The internet stopped being human.
Bots are now the majority of web traffic. And AI agents browse, click and buy — many without saying they’re agents.
- 51% of web traffic is bots
- Agents act on the web, often undeclared
- Buyers need proof, not a score
Imperva Bad Bot Report, 2025
Detection guesses. 5arz proves.
Only one hands you signed proof of the impression itself.
| Detection DoubleVerify, IAS, HUMAN | Orb personhood World / iris | 5arz (coming soon) | |
|---|---|---|---|
| What it produces | A probabilistic score or blocklist | A credential that a person is unique | Signed proof a real person did a specific action |
| Affirmative proof? | ✕ No — it’s a filter | ~ Personhood only | ✓ One credential per impression or action |
| Hardware or biometric custody | Page-level signals | Orb enrollment | None — phone + ID; 5arz never receives the selfie or ID image |
| Checkable by anyone | No (closed) | Via World’s verifier | ✓ Public key, any JWT library, offline |
Comparison reflects public information as of September 2026. Vendor names are representative examples of each approach. Detection tells you it probably wasn’t a bot; 5arz hands you a signed receipt anyone can check without trusting us.
A receipt for every impression.
A credential per impression
An ES256-signed credential attached to a verified human impression or action. Tamper-evident and timestamped.
Verify without us
Anyone downstream checks it against our public key with a standard JWT library. No SDK, no lock-in.
Bound to the event
Each credential names the impression and the account. Change either and the signature fails.
Four steps to a provable impression.
Integrate
One API call per impression or action you want proven.
Verify the person
5arz confirms they’re ID-verified and live, without handing you their identity.
Get the credential
A signed Proof-of-Human credential is issued for that event.
Anyone checks it
Validate against the public key, downstream, with no SDK.
Anyone who pays for attention.
Advertisers
Pay for people and prove you got them, with a receipt per impression.
Networks and SSPs
Offer verified-human inventory backed by signed proof, not a label.
Verified-traffic sellers
You sell the promise; 5arz is the verification route you plug in.
AI labs and data buyers
Buy data and attention with proof a real person produced it.
Live now, on the same seal.
Proof-of-Human API
Confirm a verified, live person is behind any action — a signup, a review, an approval.
Learn more →Know Your Agent
Check a verified person stands behind an AI agent before you act on its request.
Learn more →Also coming soon.
Not for sale yet. We’ll tell you when they open.
Hire a person from your agent
Your agent posts a task. A verified person does it.
Verified clipping
Every clipper ID-verified, views fraud-screened, disclosure enforced. We don’t claim viewers are human.
Questions buyers ask.
What is verified human traffic?
Web or ad traffic that comes with cryptographic proof a real, ID-verified, live person was present. 5arz will issue that proof as a signed credential per impression or action, checkable by anyone.
Can I buy it today?
Not yet — it’s coming soon. The Proof-of-Human API it builds on is live today; get notified for the traffic product.
How is 5arz different from ad verification like DoubleVerify, IAS or HUMAN?
Those tools do detection: a probabilistic filter that guesses whether traffic was a bot. 5arz issues signed proof that a real person was present, which anyone can verify offline.
How is it different from orb or iris proof of personhood?
No special hardware and no biometric network: a phone and an ID check by our verification partners. 5arz never receives the selfie or ID image, and it proves a specific action, where orb systems prove a person is unique.
Why does verified human traffic matter now?
51% of web traffic is bots (Imperva Bad Bot Report, 2025), and AI agents increasingly browse and buy without saying so. Buyers need to prove, not guess, that a person was there.
Can 5arz power a verified-traffic product or ad network?
That’s the plan: an API that issues a signed credential per impression or action, checkable downstream without a 5arz SDK. Resellers and networks distribute; 5arz is the proof layer.
Hold the proof, not the guess.
Coming soon. Bring us your traffic or inventory and we’ll tell you when it opens.